The NiceJob alternative focused on Google stars.
Want the long-form vertical playbook? See review software for plumbers & HVAC.
Why owners switch
Why plumbers evaluate NiceJob vs GoodMarks
NiceJob bundles referrals, campaigns, and gifting, powerful when you use every module. If your bottleneck is simply getting consistent Google reviews from ticket to ticket, GoodMarks stays intentionally lightweight so techs actually adopt it.
Turn emergency saves into five-star proof.
Walk through the interactive demo, thrilled taps continue to Google; rough experiences still show public options plus your private inbox.
Step 1, Customer rates
How was your experience?
5 of 5
Private inbox
Owner email · instant
Marcus J.
nowService was slower than I expected and the part I needed wasn't in stock, wanted to give a heads-up before leaving a public review.
You see it before Google does, call back, refund, fix it.
Public review
Customer picks the platform
One tap → live on Google in seconds.
Three things, then you're live.
Paste your Google review link
Add Yelp, Facebook, BBB, or other platforms you care about, in the order you want customers to see.
Add your logo and brand color
Customers see your business on the page and on printed QR materials, not GoodMarks.
Share one link or QR everywhere
Invoices, vans, email signatures, follow-up texts. Happy customers tap to Google; unhappy ones can reach you privately too.
7-day free trial · no credit card · $30/mo after
Not review gating
Every customer sees your public review options.
GoodMarks never hides low ratings from Google. One-star and five-star customers get the same list of public platforms you configure. Lower ratings also see a private feedback path to you, alongside the public choices, not instead of them.
Everything for $30 a month.
Multi-platform routing
Google, Yelp, Facebook, BBB, and more, you choose the set and order.
Private feedback inbox
Frustrated customers can reach you first while public options stay visible.
Your branding only
Your logo, colors, and business name on the page customers see.
QR + print layouts
Generate QR codes sized for invoices, vans, signs, and packaging.
Live analytics
See visits, ratings, and outcomes in one dashboard.
Policy-aligned design
Built with 16 CFR § 465 and Google’s review rules in mind.
Questions owners ask.
How does GoodMarks compare to NiceJob for plumbers?
NiceJob couples automation with gifting and referral campaigns, great if you use the whole bundle. GoodMarks focuses narrowly on compliant multi-platform review routing, QR placement, and analytics for shops that mainly need Google stars without extra SKUs.
Can I still send review requests by SMS?
Absolutely. Drop your GoodMarks link into the completion text template your CSRs already send. QR codes on invoices catch customers who ignore SMS.
What about emergency calls, can I ask for a review?
Ask after the job wraps and emotions settle, exactly when NiceJob-style reminders fire. GoodMarks simply gives customers a faster path from gratitude to Google.
Is GoodMarks FTC-compliant?
Yes. Public review destinations stay visible for every rating; private feedback rides alongside. Details at /no-review-gating.
Pricing for a second truck or location?
$30/mo covers your first location, $15/mo per additional. Spin up seasonal territories without another enterprise contract.
Ship reviews from every truck roll.
7-day free trial. No credit card. Live in under 5 minutes.
Start your free trial7-day free trial · No credit card · Cancel any time
7-day free trial · No credit card
$30/mo · live in 5 minutes